>> JUMPY - ULTIMATE SMARTWATCH DESIGNED FOR KIDS
Seems the latest craze is to target children with interactive gadgets and toys.
When it comes to interactive tamagotchi style smart watches, the market leader
has been Leap Frog with their
LeapBand™
products line until Los Angeles based team Joyray Tech launched a
kickstarter campaign for the child focused interactive smartwatch project
Jumpy.
Interactive toys are great to make children active; utilizing accelerometer
technology that is flooding the wearable market. However, the success of
protects comes down to keeping the toy interesting enough so they don't get
put shelved once the initial buzz wears off.
As they state themselves; there are a lot of wearables for kids - what makes
them different?
I hope their marketing person gets fired for such a vague statement - nothing
new here!
They definitely need to work on their opening line - thankfully, I kept
reading their campaign page and passing over the obvious (kid centric,
cool factor - a must with these) I find a little set of functionality
that makes the product potentially worthwhile, but a risk as well.
On their campaign video they explain how they can use the stand-alone
smart module as an "X-ray" device interacting with a companion mobile
device (iOS or Android) - of course, as a developer I am very curious
to see see how they provide such an API for developers to provide such
functionality. How long before the child misplaces the stand-alone unit?
The device also provides messaging (with drawing support), guardian
support where parents can monitor their child location and activity
history - complete with a decent looking parental interface (in video)
to get a good overview of activity and history of interaction.
The team is half way through reaching their funding goal of $100,000 USD -
with plenty of time to go so there is ample opportunity to support them
if you want early access to the unit.
I would personally hold off to see how some of the initial versions
come out and see what level of support third party developers integrate
with them and how it lives up to it's promises to be unique so it
doesn't end up being a direct competitor to the LeapFrog™.